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About Phelps United, Your Sales Accelerator

Phelps United is a leading eCommerce accelerator, IT channel enablement platform, and marketplace agency. It enables brands to access, navigate, and grow within multiple sales channels while protecting their brand integrity and eliminating channel conflict.

Through its channel-focused divisions, Phelps United accelerates brands with a proprietary OPTIX software platform that orchestrates eCommerce, marketplaces, broadline distributors, and direct-to-retail sales channels.

Today, Phelps United goes to market under its umbrella of channel-focused divisions:

Phelps United eCommerce

A comprehensive, professional eCommerce accelerator, Amazon Marketplace Management Services solution that helps brands scale their eCommerce channel as part of their overall brand strategy, along with omnichannel capabilities.

Phelps United Sourcing

A channel-centric solution for discontinued, end-of-life, and refurbished IT hardware across 25 leading brands.

Our Mission is to Grow Your Brand

Phelps United’s mission is to provide brands the ability to access multiple B2B and B2C sales channels, enabling and accelerating them through our management, marketing, sales, and logistics services. Our vision is to create the strongest technology and services platform that helps brands sell all their products efficiently and profitably. Phelps United is ready to grow your brand.

Our Focus on eCommerce

As an eCommerce accelerator program, we help brands grow their eCommerce sales and overachieve their quotas without damaging their brand or creating conflict with their other important sales channels. We support brands in creating a bespoke market strategy, optimizing and controlling pricing, and handling complex tasks – so brands can focus on making better products.

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Our History


Industry Veteran, Larry Weng founds a sourcing company helping businesses procure hard to find and discontinued technology products.


Open first Amazon Store selling various technology products on the fast-growing Amazon Marketplace.

The lessons learned during the early years selling on Amazon has led to experiences that will soon be able to help other brands grow.


An agency model now known as the "BUY & SELL" model was launched, springboarding the growth of the Company.

Sourcing Solution, a trusted sourcing supplier to broadline technology distributors is acquired and merged with the business to create Phelps United, LLC.

The Company earns Seller Fulfilled Prime and RENEWED Medallion on Amazon.


Phelps United pivots its business model to focus on working directly with brands providing a turnkey platform to sell their products through multiple channels.

Adam Shaffer, an eCommerce leader and pioneer, joins Phelps United as President to build out and accelerate its eCommerce division and offering.


Phelps United eCommerce becomes an eCommerce Brand Accelerator, offering brands a full portfolio of eCommerce agency services along with their BUY & SELL model.


Phelps United expands its footprint selling now in Canada and Mexico.


Opening New State of the Art headquarters (HQ) in Anaheim, CA.

Awards and Recognitions

Phelps United is one of Inc.’s 500 Fastest-Growing Companies and is considered one of Orange County’s top places to work by the OC Business Journal and the OC Register. Embracing diversity and inclusion, the company holds a Qualified Minority Business Enterprise Certification. In addition, Phelps United believes in core SMART values: Scalable, Measurable, Accountability, Relationships, and Teamwork.

30 Most Innovative Companies
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Our Leadership

Larry Weng

Larry Weng


Adam Shaffer

Adam Shaffer


Chris Raub

Chris Raub


Lloyd Seeley

Lloyd Seeley


Join Our Team

If you’re interested in working for a fast growing company that truly invests in their people, and with a highly rated culture, we want you on our team.