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Planet Amazon Podcast Episode 16

Amazon Entrepreneur's Guide: Innovations, Advertising Tactics, and Selling Success


HubSpot Episode 16 Landing Page (2)Embark on an entrepreneurial adventure with Kusha Karvandi, a trailblazer in the realm of Amazon e-commerce, who joins us in this episode to unravel the secrets of his astounding success. From his initial step into the competitive world of Amazon with BFR Bands to his latest revolutionary software, Kazam, Kusha's journey is a testament to the power of innovation and strategic thinking. Discover how this Inc 500 entrepreneur transitioned from managing a health club to dominating the massage gun market with his brand Vibe, and gain insights into the nuanced decisions that lead to selling businesses while maintaining a profitable seller account.

Kusha isn't just about creating top-selling products; he's also a pioneer in optimizing Amazon advertising campaigns. With Kazam, his AI-driven SaaS tool, he's changing the game for sellers seeking to boost profitability and climb the organic rankings. Tune in to learn how this sophisticated platform can manage your PPC campaigns by weighing a product's organic placement, ensuring your advertising spend is as smart as your business decisions. Plus, get a peek into the evolution of this software, designed to grow with you and your Amazon store by integrating crucial feedback from its users.

In this episode, we also tackle actionable strategies to amplify your brand presence on Amazon. Kusha delves into the intricacies of keyword placement, the effectiveness of A+ content, and the strategic benefits of the Amazon Transparency program. Whether you're a rookie or a veteran in the e-commerce space, these tactics will sharpen your approach to niche selling and fortify your intellectual property investments. So, if you're ready to elevate your Amazon business and ride the wave of e-commerce success, this conversation is the resource you've been waiting for.

For more information about Kazam, please visit https://gokazam.com/ 

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About the Speakers:


Kusha Karvandi

CEO of Kazam

Kusha Karvandi is an Inc 500 entrepreneur with a remarkable history of launching and… Read More

Adam Shaffer

Phelps United President

Adam is a pioneer in direct marketing and digital eCommerce of technology products and… Read More

Planet Amazon Podcast with Adam Shaffer

The Planet Amazon podcast hosted by Adam Shaffer addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics. All the discussions in this podcast will be from our and our guests' perspectives, always considering how to successfully manage brands on the $600+ Billion Amazon marketplace and the other eCommerce platforms. This podcast is a must for all brands selling or looking to sell on eCommerce marketplaces. Explore All Episodes